consulting, hotel, knowledge worker, management, Northern California, retail, small business, smb, start up
You won’t talk to more than two or three executives before hearing about the need to multitask. Two or three more and you’ll start to get the idea that multitasking is almost considered a moral good.
Executives are busy folks. Being busy, important, and in demand all have their own rewards. It’s simply hard to resist when someone absolutely must have your input or the contract will be lost, the sale will fall through, or supply will be disrupted. But, how to choose?
Drucker urged us almost 50 years ago to do what today’s science is proving as fact. We can only do one thing at a time. As soon as we start looking for ways to switch from being busy to achieving results, doing one thing at a time not only starts looking very attractive—it’s also lightning fast compared to 20 or 30 half-done projects.
© Copyright Jim Lucas 2007-2013 All Rights Reserved
Lucavia Consulting said:
http://jennmorgan.com/2013/avoid-marketing-overwhelm/ This is a perfect little video discussing how focus will help your branding.